Media Mapping Survey by Top PR Agencies in India for Q1-FY21-22
This survey report provides information obtained through media analysis, regarding the news trends across major publications in the country. This survey report will pay particular attention to the news trends in the first quarter of FY2021-22 when the country was reeling under heavy pandemics. These observations do have limitations that will be noted and are based on a total number of stories categorised by different sectors. Not only India, but the entire world is experiencing a devastating wave of COVID-19. The spread of COVID-19 in India was initially characterized by fewer cases and lower case fatality rates compared with numbers in many developed countries, primarily due to a stringent lockdown and a demographic dividend. However, economic constraints forced a staggering lockdown exit strategy, resulting in a spike in COVID-19 cases. This factor, coupled with low spending on health as a percentage of gross domestic product (GDP), created mayhem because of inadequate numbers ...